From the category archives:

Content

5 Easy SEO Tips

June 16, 2010

Have a Keywords Strategy Generate a list of keywords that are relevant to your business and then research them!  Take care to focus on words that your customers use to describe your business; they can sometimes be very different then the words your and your coworkers would use!  Don’t forget the long tail…and try to [...]

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Get in the Game!

May 9, 2010
Thumbnail image for Get in the Game!

You can’t build relationships online if you’re not engaging your visitors in some form of social media – so what are you waiting for!?  Get out there and participate… First things first – Launch a Bog! Blogs can have a significant impact in terms of fresh, relevant and frequently updated content. While they do require [...]

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Ask and You Shall Receive!

May 5, 2010

Is there something you’d like explained?  Is there a topic or post you’d like me to elaborate on?  Have a specific business use case you’d like me to address in a post?  Want some suggestions on how to use social media to help promote your company? Submit your questions in the comments or contact me [...]

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Adding Context…

April 29, 2010

With so much data available to us – it’s easy to get lost in the numbers and forget what you’re working towards accomplishing with your website optimization campaign.  A question I often ask clients is “How would you define success in terms of website optimization?” the answer most often received!? I want to increase traffic [...]

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You’re an Expert – Act Like One!

April 28, 2010

One of the easiest ways to generate great content for your website is to create a blog – but it’s also one of the most difficult to sell to clients.  They translate blog to – research, writing, editing, monitoring and more writing.  And while a lot of this is true – you don’t get anything [...]

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