From the category archives:

Social Media

Measuring Social Influence

November 15, 2010
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I was recently involved in a rather detailed conversation focused on measuring the effectiveness and overall success of social engagement channels.  No matter how hard I tried I could not direct the conversation away from ROI.  I get it – when you own a business it’s all about the dollar signs, and social media can’t [...]

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Social Media is NOT a Fad…

November 1, 2010

Maybe you’ve seen this – maybe you haven’t, either way it is well worth the 4 minutes and 23 seconds it’ll take you to watch it!  This video is packed full of incredibly powerful Social Media Statistics…here are a few of to get you started: 1 out of 8 couples married in the u.S. last [...]

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Help Yourself by Helping Others

May 25, 2010

Today, while going through my daily morning LinkedIn routine, I came across a white paper that every small business owner should read – especially if you’re still in the process of developing your social media strategy. The paper brought to mind something that is often overlooked by people when developing their online strategies. Self Promotion! [...]

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Facebook and YOUR Privacy!

May 18, 2010
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Yea, I know…another blog post about Facebook and their privacy settings – they sure are getting a lot of traction out of this story huh!?  I normally don’t pay too much attention to all this privacy and information sharing hoop-la, but this latest change got just enough media attention to catch my eye. My initial [...]

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